Buyer Benefits

Buyer Benefits

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You've got a great product or service. You know your business has massive potential, but you're struggling to get traction because of too much competition or changing economic conditions. But, what if there was a way to grow your business, win market share and, in fact, dominate in your industry -- even in uncertain times or with competition all around you?



Sales Boost

Replace 'For Credit Come Tomorrow' or 'No Credit' signages from your stores and replace them with 'Buy Now Pay Later' welcoming messages. Higher conversion rate and larger average purchase volume for online and in-store shoppers when BNPL is offered as against when just traditional credit cards or cash and carry are the only ones offered.


Customer Trust & Confidence

Many people are still uncomfortable with buy physical products by making any upfront payment to a mobile payment account of a vendor who may not even deliver the goods (as we've seen too many times in recent 2yrs). 

A no upfront fee or payment option like our Buy Now Pay Later eliminates the buyer apprehension that accompanies many digital payments on webstores.


No Fraudulent Transactions & Chargebacks

Your business never has to deal with fraudulent payments or chargebacks that exists with most traditional and mobile payment options in today's largely digitized market.


No Capital Lockup

No need to lock up your own capital upfront. Traditional payment processing platforms will hold onto payments from your customers and expect you to deliver the goods to your purchasers and will only release your own sales after meeting some minimum threshold - typically taking more than 30 days plus extortionate settlement charges. 

You avoid all those nonsense with our instant settlement payment option.


Access to Platform Business Loans

Based on your sales data, you get access to different types of loans (working capital, inventory financing, equipment loans, etc), to enable your business meet sales demands.


Quickly Turns Window Shoppers into Buying Customers

Can you imagine how much sales your business would have made if passive window shoppers are offered the chance to acquire what you're selling without they having to pay 100% upfront or you risking selling to them on credit? You transfer that risk to us, and everybody in the sales cycle wins.


Better alternative than a traditional credit card or some other bank loan

With the vast population of Ghana still unbanked, it will be a pipe-dream for your business to expect to get substantial sales from any of the payment debit cards, let alone buy via credit card.


Low operational cost for our merchant partners

It's not required to have a physical store (but mandatory to have a webstore) to use this service, and you don't need to send scarce resources on some useless standalone digital advertising or traditional medial exposure that will not live u to the billing.


• Built-in Advertising & Marketing

Our BNPL Offering includes targeted digital and print advertising that works spearheaded by TDG Media Ventures (which also owns DCANS Print). Guaranteed sales assured.


Access to Vast and Wider customer base

This services allows you to sell to both Consumers (B2C) and Businesses (B2B). You can sell to almost all the over 1.5 million Salaried Workers (Public and Private Sector) who pay SSNIT. Not just prospective customers who walk into your physical store or visit your web-store - The world is your oyster.


Built-in Customer Base

We market your products and services to pre-approved existing customers of the TDG Ecosystem, including existing tenants of Rent Now Pay Later, Existing Homebuyers of DCANS Affordable Housing with built-in payment options Rent to Buy and DCANS Mortgage, as well Property Portfolio Builder and Home Sales Platform DCANS Properties.






For Businesses

Only registered businesses qualify to integrate our Buy Now Pay Later (BNPL) service into their sales cycle. Get paid upfront to sell more and faster. Our Buy Now Pay Later (BNPL) model creates a digital, fast, low-cost installment payment experience for the customers of our onboarded businesses, with a corresponding increase in sales, such that merchants agree to pay any applicable lender’s fees on behalf of their customers.

Qualified retailers / vendor partners must be registered businesses and operating. Additionally, you should also have the product and/or service available to deliver to qualify to be onboarded.

No due diligence fees are charged for existing business customers of your onboarding partners because background checks would have been done by them when you first hosted your business website(s) with them. However, fees apply for retailers/vendors hosting their webstore elsewhere (see below).

All businesses are accepted to integrate this service into their existing sales process, except those on our prohibited business list.


Online & In-Store Integrations

Aside the purchases that will come from The TDG Ecosystem Platform (which actively markets your products and services to pre-approved buyers to targeted profiles in our database via multiple channels - sms marketing, email marketing, client area only ads/stores, etc), you can also boost your own sales on your e-commerce website and/or physical store. Webstores are mandatory for this service but physical trading locations for your verified business are optional.


For Consumers / Buyers

Only Salaried Workers with verifiable regular income qualify to use this service. By extension, you need to provide your most recent three(3) months salary plus your most recent one (1) year SSNIT Statement and your Proof of ID to the retail or vendor partner you want to buy from and they will get you approved or declined with us on your behalf. Prospective buyers are only approved ones - subsequent borrowings will only be made with accompanying most recent one(1) month payslip.

No Upfront Fees required by buyers for this service. In fact, we even offer 90 days interest-free credit, depending on whether you're an existing TDG Ecosystem Customer or not.


Existing TDG Ecosystem Customers (Buyers)

If you're an existing tenant with Rent Now Pay Later Ghana, or homebuyer with Rent to Buy Ghana, or DCANS Properties and/or DCANS Mortgage Ghana, you would be able to carry your BNPL Repayment Period beyond the maximum six (6) months duration.


BNPL Variants

Almost anything that can be purchased now but payment settled later can come in various forms: Eat Now Pay Later, Care Now Pay Later, Drive Now Pay Later, etc.






To sign your business up for this service, you must meet the requirements set out above and apply via any of the following onboarding partners set out below in Ghana, the UK and Mainland Europe (depending on where your business was registered or incorporated). There is no upfront fees to be onboarded as a business and neither are any upfront fees charged to your customers.

To qualify to be added to our database to benefit from our unique BNPL Offering, you just need to host your web store with any of our onboarding partners below in your jurisdiction:


Onboarding Partner
 Targeted Prospective Buyers
Motivated TDG Ecosystem Preapproved Buyers
Potential Customers (Excluding TDG Ecosystem)
Direct Merchant Loans
Merchant Onboarding Fees
Ongoing Charges
Free E-Commerce Store Design
 All SSNIT-registered Salaried Workers, TDG Ecosystem Existing Customers (Ghana Residents + Global)
200,000+ (Groupwide)
1.5m+ SSNIT-registered Salaried Workers
Available (Up to 6 times your monthly sales)
FREE if already hosting webstore with Onboarding Partner (We currently do not onboard businesses that host their webstore outside of servers).
Up to 10% per transaction
Available if hosting with our Onboarding Partner



Platform loans are credit facilities that we provide existing retail/vendor partners with at least 3 months of active transactions with us - loans are multiples of your past sales figures. Platform loans are only provided to retail/vendor partners hosting their webstores with any of our onboarding partners.



Related Pages

Why Choose Us

• How Our Pay Later Services Compares With Others